PubMatic’s Thanksgiving Auction Package delivers contextually relevant and targeted omnichannel reach at scale.
Thanksgiving marks the beginning of one of the busiest periods of the year for travel, entertainment, family gatherings, and holiday shopping. As consumers prepare meals, stream football, reconnect with loved ones, and kick off holiday purchases, brands have the opportunity to engage audiences across multiple high-attention moments.
Premium Coverage Throughout Thanksgiving
Reach Consumers Before the Celebration
- Connect with audiences planning meals, researching recipes, grocery shopping, booking travel, and preparing for holiday gatherings.
Own Thanksgiving’s Biggest Traditions
- Align your brand alongside football, holiday entertainment, cooking content, family programming, and streaming experiences that define the Thanksgiving weekend.
Carry Momentum Into the Holiday Shopping Season
- Extend campaign reach into Black Friday and Cyber Monday as consumers transition from celebrating Thanksgiving to researching deals and making holiday purchases.
PARTICIPATING DATA PARTNERS
Other custom audiences can be layered onto the Thanksgiving Auction Package.
Please connect with your PubMatic account representative to learn more.
ACTIVATION CHANNELS
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CTV/OTT
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Web
Video & Display
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Mobile App
Video & Display