PubMatic’s Holiday Shoppers Auction Package delivers contextually relevant and targeted omnichannel reach at scale. Take advantage of this pre-built package to secure brand-safe inventory that reaches shoppers across the premium publishers on PubMatic’s platform as they prepare for the holiday season.
Holiday shopping is no longer confined to a single weekend. Consumers spend weeks researching products, comparing brands, browsing gift guides, and searching for the perfect deals before making purchasing decisions. This package helps advertisers remain present throughout every stage of the holiday shopping journey.
Reach Consumers Throughout the Purchase Journey
Capture Early Shopping Intent
- Engage shoppers as they discover gift ideas, build wish lists, and begin researching products across premium digital environments.
Influence Every Purchase Decision
- Stay present while consumers compare brands, evaluate reviews, monitor promotions, and narrow their final purchasing choices.
Maintain Visibility Through Checkout
- Reach high-intent shoppers across CTV, mobile, web, and video with premium omnichannel inventory designed to support holiday campaigns at scale.
PARTICIPATING DATA PARTNERS
Other custom audiences can be layered onto the Holiday Shoppers Auction Package.
Please connect with your PubMatic account representative to learn more.
Timing
Available Now. But hurry, the Holiday Season will be here before you know it!